The Expedition — Ebook

Two Sleds, the Risk of a Lifetime, and an Extraordinary Quest to the South Pole

Author : Christine Fagan
Publication : 2019-09-03
Language : English
Pages : 256
Publisher : She Writes Press
ISBN : 9781631525933
Categories : Biography & autobiography / Personal Memoirs, Sports & recreation / Winter Sports, Travel / Special Interest / Adventure

• According to a 2017 Allied Market Research study, “The global adventure tourism market was valued at $445 billion in 2016, and is projected to reach $1.3 trillion in 2023, registering a compound annual growth rate of 17.4 % from 2017 to 2023.” • As adventure increasingly becomes a way of life for many, the appeal of media focused on adventure is on the rise. Outside Magazine reaches 16 million active-lifestyle participants each month. National Geographic Traveler reaches an audience of 11 million. • Because the author and her husband have been endurance ultrarunners for 15 years, this is an important group to consider. The sport of ultrarunning has grown both nationally and internationally. UltraRunning magazine charted growth from 2,890 ultra finishers in 1980 to roughly 70,000 in 2013. Bestselling books like Born to Run and Eat and Run demonstrate a mass interest and fascination with an endurance sport that has inspired more athletes to run farther. • According to the 2014 Running USA’s Annual Marathon Report, 581,000 people in the United States alone finish a marathon annually. Runner’s World magazine reaches 15 million actively engaged runners monthly. • Moms and middle-aged women will relate to the call to go after big goals. According to the 2010 US Census Bureau data, there are approximately 30 million households with single or married moms with kids, and there are 23 million women 45-55 years old. • According to the National Center for Educational Statistics, in the fall of 2018, 15.1 million kids will attend 9th through 12th grade in the United States. The book will appeal to this group of students since the author’s son was 12 years old when his parents were on their expedition.

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